EX-LINKEDINWe trained the world's biggest advertisers, from inside LinkedIn

Your LinkedIn budget is leaking.

Most B2B companies waste up to 40% of their LinkedIn budget and never see where. We find the leak and fix it.

Free competitor scan Straight from the LinkedIn Ad Library No call needed

Rather talk to a person? Book a free 30-minute audit

Trusted by B2B teams across Europe

NoventiqMercy ShipsKlaverbladHB RTSSchade ProfessionalsSalt Specialties
Why TriAds

We used to work at LinkedIn. Now we work for you.

Our team trained enterprise advertisers from inside LinkedIn. That changes what we see in your account.

We know how the algorithm decides

We learned it at LinkedIn HQ, not from a help article. Most advertisers fight the algorithm without knowing it.

Only B2B. Always.

Slow cycles, small audiences, sharp buyers. It is all we do, so we are sharp where most agencies trip.

We look before we touch

We comb through your account first. Most clients repeat the same costly mistake for months. We usually fix it in a day.

Built to last

Quick wins are easy to fake. We care where your account stands in six months.

What we fix

Five leaks we find in almost every account.

We often review work that other agencies left behind. The same five patterns keep coming back. Click one to see how we fix it.

Two or more sound familiar? You are not alone. We find at least two in about 80% of our intro calls.

Get a free audit
my.triads.now · Account auditSample data
Account health
5 findings · 42 campaigns checked
54/100
01
Overlapping audiences
4 campaigns target the same job titles
Leak
If two of your campaigns want the same person, who are they bidding against?Our fix. We merge overlapping audiences and split objectives, so every euro reaches new people.
02
Uploaded lists doing all the work
Native targeting switched off
Leak
When did you last refresh that list?Our fix. We layer job function, seniority, industry and skills on top of your lists, so you keep reaching the right buyers.
03
No follow-up on warm prospects
No retargeting after engagement
Leak
That is your warmest audience. Where do they go next?Our fix. We build full-funnel retargeting, so warm prospects move from awareness to conversion.
04
Always-on conversion ads
Lead-gen budget in quiet months
Leak
How much budget goes out when your buyers are not in-market?Our fix. We match objective and budget to real demand. Brand when intent is low, conversion when buyers are ready.
05
Insight Tag without conversions
Tag installed, nothing tracked
Leak
If LinkedIn can't see a lead, what does it optimise for?Our fix. We set up conversion tracking and CAPI, so LinkedIn optimises for leads and pipeline. Usually the biggest win.
Estimated waste: 31% of spendFix these
The ad portal

See every ad before it goes live.

Your ads show up in your own portal exactly as they will look on LinkedIn. Leave a comment, pick a variant, or approve in one click.

  • Real LinkedIn preview for image, video and carousel
  • Feedback per ad, not in a long email thread
  • Results per campaign, updated every day
my.triads.now · AdsSample data
Y
Your CompanyPromoted

Your IT team spends 11 hours a week on patching. There is a faster way.

Patch day shouldn't take all week.
Get the 2026 patch reportyourcompany.com
Download

Ad 2 of 3 · Awareness

Made for IT managers, 200+ employees
Sanne · 10:42
Can we name the report in the headline?
TriAds · 10:58
Done. Variant A now leads with the report.
Approved. Goes live Monday 09:00.
Intake with Eva

Your briefing takes ten minutes. Whenever suits you.

Eva, our intake assistant, asks about your goals, audience and budget. She builds your campaign dossier while you chat. Our specialists take it from there.

DoneObjective and KPI
DoneTarget audience
NowBudget and timing
NextBrand assets
EvaYour campaign assistant
Step 3 of 4
Who do you want to reach with this campaign?
IT managers at companies with 200+ employees, in the Benelux.
Clear. What monthly budget do you have in mind for LinkedIn?
Around €4,000 a month.
Type your answer…
Competitor ads

See what your competitors run on LinkedIn.

Type any company and see its live LinkedIn ads, straight from the LinkedIn Ad Library. We email you when they launch something new.

  • Free, no call needed
  • Every format, with start date
  • Alerts on new ads
Track competitors free
my.triads.now · CompetitorsSample data
12 active ads
Cloud costs up 30%? Here's why.
Single imageLive since 02 Sep
The CIO guide to AI in 2027
Document adLive since 14 Sep
Webinar: zero-trust in 45 minutes
Event adNew · 3 days
How we work

From intake to live. Never on autopilot.

No monthly commitment at the start. We prove what we can do with one campaign first. Click a step.

We plan in seasons

Buy cheap reach. Harvest when it counts.

We buy LinkedIn's cheap months, summer and the holidays, to warm up your audience. From September, when ad space gets expensive, we run lead-gen to people who already know you.

LinkedIn bidding pressure per monthLowMediumHigh
JanFebMarAprMayJunJulAugSepOctNovDec
Warm up · brand
Harvest · lead-gen
Pricing

Three packages. One price per month.

No setup fee. Minimum term three months, then cancel monthly. Your ad budget goes straight to LinkedIn.

Starter

You supply the images and texts. We run the campaign.

€1,750per month
  • 1 campaign per month
  • 1 meeting per month with an ad specialist
  • Audience building, A/B testing, retargeting
  • 24/7 dashboard with all analytics
Book a call
Recommended

Growth

We make the ads for you: images, PDFs and carousels.

€2,500per month
  • Up to 2 campaigns per month
  • 2 meetings per month with an ad specialist
  • Images, document ads and carousels made by us
  • Everything in Starter
Book a call

Pro

We do everything, including video and landing pages.

€3,500per month
  • 4 campaigns per month
  • 4 meetings per month with an ad specialist
  • Video editing and landing pages included
  • Everything in Growth
Book a call

Prices exclude VAT. Want research first? The intake analysis costs €750 and is deducted from your first month. Full pricing

Our team

Our people trained Fortune 500 advertisers.

Not as users, but as the team that taught them the platform. They have seen thousands of campaigns. The winners, and the ones that quietly burned budget.

50+years combined experience
200+campaigns managed
100%B2B
Joost Toornend presenting on stage about sales and marketing
★★★★★

"TriAds really delivered. We're in a high-ticket industry. Our last-minute campaign got 60 leads to our website. We booked two new clients."

Founder · high-ticket B2B services
★★★★★

"We'd burned budget with two agencies before. TriAds rebuilt our targeting in a week and our cost per lead dropped by half."

Demand Gen Manager · B2B SaaS
★★★★★

"Finally an agency that knows LinkedIn from the inside. The reporting is clear and every euro is accounted for."

Head of Marketing · industrial B2B
FAQ

Questions, answered.

Why do you manage campaigns so intensively?

You don't set cruise control on the highway and let go of the wheel. Neither do we. We tweak campaigns every few hours, and our team works across time zones, so someone watches your account around the clock.

Do I have to hand over my account?

No. We connect as a partner on your existing account. You stay the owner, keep full control, and can revoke our access at any time.

What is the minimum budget?

There is no minimum. We advise at least €1,500 a month for lead generation and €1,000 for awareness, because results get erratic below that. Our fee stays the same whatever your budget.

Why only B2B?

B2B on LinkedIn is its own game. Slow cycles, small audiences, buyers who spot a generic ad in seconds. It's all we do.

Can I start with research first?

Yes. Our intake analysis maps up to eight competitors and their LinkedIn ads, and reviews your own. You get a PDF report and a one-hour walkthrough for €750, deducted from your first month if you continue within 90 days.

Do you make the content too?

In Growth we make the images, document ads and carousels. In Pro we also do video editing and landing pages. In Starter you supply the content. You always know the price before we start.

From the blog

Read before you spend.

Free audit

Find out where your budget leaks.

30 minutes. We look at your account and tell you what we see. No pitch, even if you never work with us.

See competitor ads
No commitment · 30-minute call · hello@triads.marketing